I read an article from media magazine that discussed how the representation in the contemporary hip hop is changing. What I found interesting about this article was how the common conventions of hip hop videos such as images of crime and violence which is shown through mis-en-scene and fixation on money and wealth is no longer a dominant ideology within the hip hop culture as modern era artists such as Drake, Frank Ocean and Childish Gambino challenge these conventions through their music videos as well as their lyrics and their fashion in clothing.
From reading this article I've learnt that the hip hop tradition of 'thuggishness' is slowly losing its value as in today's era a "a hip hop artist can be pictured wearing glasses and a cardigan" whereas in the 1990's hip hop artists would wear "ostentatious jewelry and tank tops" to emphasize their masculinity and do rags to suggest their involvement in the gang culture.
This article also highlights how music is constantly changing within its different genres.
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